Is $2.99 Gas Really a Good Deal?

Tagged Under : , , , , , , , ,

I’ve been seeing a lot of commercials lately for Chrysler’s new “Refuel America” incentive program.  In case you haven’t, the deal is that if you purchase a qualifying Chrysler, Dodge or Jeep you will be able to purchase gas for the next 3 years at a price of $2.99 per gallon. Seems too good to be true, doesn’t it?

I started doing a little research and have come to the conclusion that while this may not be a bad deal, it definitely isn’t the amazing deal that you think it is.   Let’s look at the fine print a little closer:

The fine print can be found on the Chrysler “Refuel America” Website:

  • After purchasing a qualifying Chrysler, Dodge or Jeep you will receive a special gas card that is linked to the Visa or Mastercard of your choice.  If you fill up using this card you are billed at the $2.99 rate instead of the normal price.
  • You will receive the discount for the first 12,000 miles you drive per year.  The maximum discount is based the average fuel economy of the car purchased.  For example the owner of a Chrysler 300, which gets an average fuel economy of 20 mpg may purchase a total of 1,800 gallons during the 3 year period.  (12,000 miles per year times 3 years divided by 20 mpg = 1,800 gallons).
  • Your allotted fuel discount is divided into three annual periods and does not roll over into the next year.  So, in the case of the Chrysler 300 if you don’t use your full 600 gallons (1,800 divided by 3 years), you lose it.
  • The $2.99 purchase price is based on 87 octane fuel or diesel fuel (if your car uses diesel).  Higher octane fuels will cost an additional $.15 or $.30 per gallon.

Doesn’t sound too bad does it?  However, what some people are unaware of is that this program replaces the normal incentives offered by Chrysler, Jeep and Dodge. I was really interested to see how this program stacks up against the normal incentives you would get this time of year.

First I needed to find out what to compare the program to.  The Consumer Guide Auto Section of How Stuff Works shows all current dealer and customer incentives being offered by automakers.  However, this only shows current incentives, and I wanted to know what the incentives were last year.  Using the Wayback machine at Archive.org, I was able to look at the same dealer incentive information for this time last year.

Now that I have some numbers, let’s run a comparison.  For this example I am going to use a Chrysler Town and Country.

  • The 2007 incentive for a Town and Country was $3,000-$4,000 Cash Back.  For this example I will use $4,000.
  • The 2008 Town and Country gets a 3 year allotted purchase of 2,400 gallons at $2.99 which equals about 53 gallons per month.
  • In order to save $4,000 using the fuel program, you must use your full 2,400 gallons and gas prices need to average at least $5.10 per gallon.

Gas prices aren’t quite $5.10 yet, but it isn’t unreasonable to say that they will go there.  It is pretty safe to say that the benefit you will receive from this gas program over the next three years will be roughly equivalent to the cash back you would have received a year ago.

I’m not trying to dissuade anyone from buying a Chrysler, Jeep or Dodge.  All I am saying is that before you are quick to jump on a deal that looks amazing, you should look into it a little and be aware that companies have great marketing departments whose job it is to make you believe that you are getting an amazing deal.

If you are going to buy a car, do the research and make an informed decision.  Don’t fall for a marketing gimmick.

Related posts

Stumble it!

Comments:

Post a comment

CommentLuv Enabled

Enter Your Email Address to Subscribe to RSS via Email

TheBlogGallery – The Blog Directory Personal  Blogs - Blog Catalog Blog Directory